Menard, Crafton and Gordon Make a Quick Pit Stop to Learn More About

Menard, Crafton and Gordon Make a Quick Pit Stop to Learn More About
Lighting From SYLVANIA

LOUDON, N.H., Sept. 18 /PRNewswire/ -- NASCAR Driver Paul Menard
admires the new 2010 Ford Mustang, while helping kick off the race
weekend Friday night in the SYLVANIA hospitality tent at New Hampshire
Motor Speedway. The 2010 Ford Mustang, provided by AutoFair Ford in
Manchester, NH, showcases a story about lighting innovation.

(Photo: http://www.newscom.com/cgi-bin/prnh/20090918/NE78611 )

America's pony car includes innovative lighting from front to back
including the unique sequential rear turn signal powered by OSRAM
JOULE(TM) standardized automotive LED system and the sophisticated
color-changing OSRAM LED interior system MyColor. LED technology was
chosen because the light source is durable, versatile and of course,
energy efficient. In fact, LEDs can generate the same amount of light
as incandescent bulbs using 85 percent less energy in head, tail and
signal lighting applications. For instance, the 2010 Ford Mustang LED
tail lamps use 87 percent less electricity than the incandescent
counterparts. That's an annual savings of 10.5 gallons of gasoline
and 205 fewer pounds of CO2 emitted into the atmosphere.

LED technology offers endless design opportunities for car and
motorcycle makers today. With OSRAM LED systems, like the MyColor
system, the auto manufacturers can develop a differentiated appearance
for their vehicles.

Drivers Robby Gordon and Matt Crafton joined Menard at the tent to get
enlightened on some of the newest innovations from SYLVANIA. The
drivers were exposed to all types of SYLVANIA lighting products that
will help them to save energy, save money and help save the
environment.

Come Sunday, Menard will be behind the wheel of the SYLVANIA- DOT it
covered No. 98 Ford Fusion and his fellow competitor Gordon will take
to the track in the SYLVANIA blue and orange painted No. 7 Toyota
Camry. Additionally, Matt Crafton will be driving the No. 88 SYLVANIA
Chevrolet Silverado in the NASCAR Camping World Truck Series race on
Sept. 19th. Crafton remains in a heated battle for the NASCAR Camping
World Truck Series Championship.

About OSRAM SYLVANIA

OSRAM SYLVANIA is a leader in lighting solutions that feature
innovative design and energy saving technology. The company sells
products for homes, businesses and vehicles primarily under the
SYLVANIA brand name, and also under the OSRAM brand. Headquartered in
Danvers, Mass., OSRAM SYLVANIA is the North American operation of
OSRAM GmbH, a wholly owned subsidiary of Siemens AG. For more
information, visit www.sylvania.com.

Source: OSRAM SYLVANIA


CONTACT: Anne Guertin of OSRAM SYLVANIA, +1-978-750-2225,
anne.guertin@sylvania.com; or Gayle Nowak of Haggman, Inc.,
+1-978-525-3742,
gayle@haggman.com

Web Site: http://www.sylvania.com/